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Country Travel Profile: Bulgaria

Updated: Aug 1, 2023



Over the past few years, outbound tourism from Bulgaria has been on a steady rise, with more and more Bulgarians eager to explore far-flung destinations for their holidays. With four weeks of annual vacation and 12 public holidays, they have ample time to embark on unforgettable journeys.


Summer Escapes: During the summer months (June to September), Bulgarians flock to some of the most captivating destinations in Europe. Greece, Turkey, Croatia, and Spain top the list, drawing travellers with their pristine beaches, rich history, and vibrant cultures.


New Year Adventures: As the New Year approaches, Bulgarians seek exotic locales or snowy slopes for a memorable holiday. From the paradise-like Maldives and Bali to the tropical allure of Thailand, Seychelles, Mauritius, and the sunny beaches of the Dominican Republic, they choose destinations that promise exceptional experiences.


Preferred Vacation Styles: Beach holidays and city breaks are the preferred vacation styles for Bulgarians. Whether it's basking in the sun on a beautiful coastline or delving into the enchanting streets of a foreign city, Bulgarians embrace diverse travel experiences.


Booking Preferences: When it comes to short breaks, Bulgarians often take charge of their travel planning, booking hotels and direct flights through online booking engines. However, for long-haul destinations and intricate itineraries, they place their trust in travel agents and tour operators, ensuring a seamless and stress-free journey.


The growth of Bulgaria's outbound tourism is a testament to the nation's curiosity and enthusiasm for exploring the world. With a sense of adventure in their hearts and a longing for new horizons, Bulgarians are eagerly venturing beyond their borders to discover the beauty and diversity our planet has to offer.


About REPCEE: As a Hotels Sales & Marketing representation company covering 18 countries in the CEE region, REPCEE is at the forefront of connecting hotels with travel professionals. For more details, feel free to contact us at cee@repcee.com.

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